Augmented Reality (AR) is growing rapidly and becoming a mature and robust technology, which combines virtual information with the real environment and real-time performance. Though many people consider AR to be only an entertainment technology, it’s widely used in many industries like healthcare, e-commerce, architecture, and many others.  It is important to ensure the acceptance and success of augmented reality systems. The use of augmented reality in various industries is expected to grow shortly. As such, now is a good time to start developing successful AR apps.

The first thing that comes to your mind when you hear the word augmented reality, something related to ‘future’ comes to you. Meanwhile, the technology continues to make an impact across the globe, entrepreneurs are struggling to fully utilize the source of this technology. With the high expectations, it’s crucial to ensure that the target audience has witnessed an innovative approach to the successful implementation of augmented reality in app development.

This article aims to help developers create their first AR app by summarising information about the most popular and useful AR software development kit that is available.

The five essential principles to help you or your organization in developing successful augmented reality applications are:

  1. Cost:

Pricing is the first thing to consider for making an AR SDK. For those who are trying AR development for the first time, the best options are free open-source AR SDKs which are open to contributions and can be extended with the new features suggested by app developers. Building a complex app with huge dynamic content will likely require a commercial license so be ready to pay huge chunks of those rupee notes!

  1. Platforms:

The first thing you need to remember is your industry and your target audience. You can allow your target audience to experience your products and services first in a virtual world. You need to keep the purpose of building an application at the top of your list.

If you plan to develop your app for iOS or Android, there won’t be any problem when choosing an augmented reality toolkit, since nearly all of them support them.

  1. Innovation:

The primary focus while working on the augmented reality technology should be the fact that people love it for its distinctness and exquisite user engagement. You must ensure your AR applications are unique with the traits and it has the much-needed essence of creativity to attract and engage the audience.

  1. Image recognition:

This feature is a must for any AR apps that allow the identification of objects, places, and images. To this aim, smartphones and other services make use of machine vision along with the camera and AI to track images that can be clubbed with animations, sound, content, etc.

  1. Building good UI/UX

This part needs to be handled with care by the tech team. You need to keep in mind pointers such as will the end-user dispatch application and catch a hit? Or will the client get push notifications when they land at a particular area as GPS will direct them? You’ll have to decide the correct procedures and activities a client will be requested to perform from their customers to have a versatile use of the application. As soon as the procedure is streamlined and refined, you can make a stronger arrangement for making an application.


AR is growing rapidly and supports people in different fields as a result of which various opportunities for designers and researchers to design and create new AR systems are emerging. Whether it be about reaching your target audience or engaging and convert potential customers. With AR mobile applications, you can indeed take your business to the next level. Although to get the best out of it, it’s essential to follow the augmented reality app development process with the utmost dedication under the guidance of experts who rule this industry.